Social Media Marketing for SMB’s(Small to Medium size Businesses)

By January 24, 2017 No Comments

Is your company using Social Media to connect with its audience? It’s a growing trend we are seeing. Not only are more businesses using Social Media, but they are starting to spend money on sites like Facebook, LinkedIn, Instagram, Twitter & YouTube! It’s ok if you aren’t doing this for your business yet, because there is plenty of time to jump on board before everyone else does, and start using it with great success!

How should you start? Facebook has the biggest audience, so it’s a great place to setup a Facebook Business page and start to build your audience. If you don’t know how to do this, simply Google “How do I setup my Facebook Business Page”, and it will come right up with simple directions for you to follow! After you set it up, all you have to do it add a profile picture, which is usually your company logo, and a background picture. After that put together a catch phrase to help you attract your audience! Here is a screenshot of our page!

OnTarget Media Group

So, now your business is setup on Facebook. What do I do now? Make sure your Facebook page is attached to your website with a link back to the page.

Now, you have to share! Share, share, share and share some more! You don’t have to reinvent the wheel either. Share what’s going on at your company. Talk about things you do that are fun, and talk about the products or services you offer. Share a funny cat video, or when it’s National Cake Day! Don’t push product all the time. Make it educational, fun and sell as well. You will find the right mix over time that works best for your business.

While all this sharing is going on, how do you help grow your audience? You have to share your page with your friends, and ask them to share your page too! After that path has been traveled, the next thing you will do is pay to play! When you do this you will mix it up so you will offer special offers, and promote the page to garner more likes.

Just remember there is a ton to do, but it’s not hard! If you need help or have a question, please feel free to reach out and we will be glad to help!

Call us today at 856-777-8007, and we can talk about how we can help you use Social Media to grow your business!